Okay, so a senior AE walks into my office today and tells me that… “I have a customer who says “xyz” company is giving him a significant discount on a few ads because he’s an anchor account and does a lot of business with them…..Should we give him a discount too?” Little does this customer know that us publishers know … read more »

I’m sure you’ve all heard by now that Viacom is suing Google for almost $1 billion over copyright infringements for unauthorized use of its programming on YouTube. Viacom broadcasts stations such as: MTV, Nickelodeon and Comedy Central. They are a publicly traded company worth billions of dollars whose networks reach millions of people world wide. I’ve always been a big … read more »

Guess what’s selling on ecommerce sites? Yep, you’ve got it, with Christmas and Valentine’s just behind us, studies show that men are buying their wives and girlfriends diamonds online. Online jewelry sales in the U.S. reached a hefty $2.45 billion in 2006, which is nearly a 20 percent jump from 2005. Before getting too excited, you should know that this … read more »