Only 7.5% of Off Price Show Attendees are Off Price Retailers. Want to Know who the Rest Are – Maybe Some of Your Competitors?
I was crunching some numbers for a report to our corporate leadership this week and discovered a startling statistic – only 7.5% of our Off Price Show attendees represent Off Price Retailers. This figure has become highly relevant to us because one of the main reasons buyer prospects (who’ve never been to our event) cite for deciding not to attend … read more »
