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China Wholesale Electronics on the Rise, Part 01

Taiwan, Korea, and Japan were always recognized for their innovation, quality, and market dominance… while China limped along behind them, making plastic parts that broke. While it’s been a steep ascent for the mainland Chinese electronics manufacturers, it’s not been a very graceful one… but those cheap Chinese electronics that everyone jokes about may become a thing of the past pretty soon, if all goes according to plan. A slow-burning global recession, coupled with some interspersed political instabilities – and even a little help from Mother Nature (most recently in the form of Morakot) — has brought Taiwan to its knees, and kept everyone else quite busy with their own problems. China, on the other hand, has been distributing and redistributing assets in a whirlwind financial stimulus plan of action that undoubtedly makes President Obama seethe with envy. The CPC does things its own way, and it often does those things with ruthless efficiency… eventually, everyone gets with the program, and things fall into place. This is the basic impetus behind the rise of China’s technology industry, and if you aren’t paying attention to the news, then you will be paying money for their goods… while scratching your head wondering why all this Made In China stuff is suddenly so expensive?

kai fu and co

Here then, is a little sneak-peek into the early stages of development in Hangzhou, China. The somewhat self-obsessed tourist city is currently listed as the CPC’s top choice for establishing the domestic tech think tank, and it’s already been called home by the fearsome Alibaba for some time now. While hushed questions and surreptitious meetings surrounding the e-commerce giant’s loosening stranglehold on the Chinese B2B market are floating around, the government is happily pumping money into the business, and no punches are being pulled as the tech market is fed and nurtured into a juggernaut milestone in the timeline of China’s rise to power.

panasonic girls

Scary stuff, eh? Well, it’s not as bad as it sounds, to be honest. This is still China. Things are not run with the ultra-smooth efficiency of the Japanese firms, and certainly without the creative spark of American tech companies. It will take time for China to get comfortable with its new identity, and in the meantime… this spells opportunity for you, the savvy wholesaler! Time to learn how to say 你好 (ni hao!) and make some friends in China, pronto!

driving test

In a three-part series, I’ll cover some of the basics of today’s Chinese tech market from the vantage point of the 2009 Hangzhou Electronics and Information Expo, and what this means to those who are looking for some hot new items that may be of interest to consumers at home and abroad. I’ll be presenting the news here on the pages of TopTenWholesale, and your comments are surely welcome. There are some exciting developments in the works, and all of this is made even more exciting by the fact that China is still trying to get a handle on the delicate art of innovation, which means the companies that are getting lots of generous helpings of seed money from the CPC… are dying to figure out what it takes to make their new creations fly in a world that has already been up to its eyeballs in electronics for the past 30 years. So far, it’s been a lot of ugly high-volume push-and-shove strategies that ignore the consumer’s desire for functionality… and most recently the blatantly overindulgent endorsement of Google China ex-CEO-turned-superhero Kai-Fu Lee… but if you take the time to read between the lines of marketing hype, you’ll see that today’s clumsy and awkward China is a country with a tremendous amount of unexplored human capital. This dormant period won’t last long, as the continued development of the economy and industry will undoubtedly expose and reveal some shining stars amongst a population that leads the pack by a mile.

Hmmm… you might want to make that a kilometer.

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6 Comments

Pingback by China Wholesale Electronics on the Rise, Part 01
September 11, 2009 @ 7:21 PM

[...] Read the original: China Wholesale Electronics on the Rise, Part 01 [...]

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September 11, 2009 @ 11:52 PM

[...] everyone jokes about may become a thing of the past pretty soon, … Read the original:  China Wholesale Electronics on the Rise, Part 01 Categories: Electronics Tags: a-very-graceful, chinese, Electronics, for-the, jokes-about, [...]

Comment by Marie
September 12, 2009 @ 11:14 AM

Rueben,
I do love these Peek-Behind-the-Curtain-in-Oz economic stories!

Requests: Could you do more definitions for us mono-lingual Yankees, such as –

* What’s “ni hao” and a “morakat” mean?

* Interesting to read about The Big G’s (Google’s) former chief in China. Plus, the gov’t's investments in AliBaba sure looked interesting to me … as I’ve been school in antitrust law! (ha ha) Hope you’ll do more on both topics.

* Last I heard, Baidu was a home-grown competitor in China for the Search Engine King crown worn elsewhere by Google. Heard anything about that?

Oh … almost forgot. The product category ELECTRONICS is hot hot hot. Look forward to your next postings …

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Comment by ruebenmarley
September 12, 2009 @ 5:45 PM

Thanks for the comments!

I’ll be posting some more stories on biz China in the near future, but the problem I face is deciding what to write about first… too much going on in the PRC these days…

(Oh, the CPC called and left you a message: Antitrust law? We don’t know what that is… we’re just minding our own business, and innocently trying to boost the GDP… at all costs. What’s all the fuss about? And you had better not ever say anything bad about Alibaba. Grrrrr!)

It’s all quite the game of cat-and-mouse… but these days China’s industrial base does a neat trick of being the mouse most of the time, then suddenly transforming into the cat when nobody’s looking. That goes double for the tech sector.

By the way…
Morakot = the big typhoon that blasted Taiwan recently, Katrina-style
ni hao = standard ‘hello’ used by everyone in China
pi jiu = beer

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Comment by China Electronics Wholesaler
September 14, 2009 @ 2:17 PM

China does have a fairly large market for imitating copyrighted products. It’s time that the Chinese manufacturers get their act together and start producing some innovative products of their own. The tide is looking like it’s shifting though, as it seems that the number of innovative products has risen based on our sourcing data. Since we don’t sacrifice quality, we have to search through an extensive list of manufacturer to find a reliable one to source our products. It is now easier for our sourcing team to find interesting electronic products made in China which were designed by Chinese engineers.

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November 15, 2011 @ 8:50 PM

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