Top Ten

I have just finished speaking at the FARMA Conference in Edinburgh, Scotland. This conference was a mix of a tour, trade show and conference and was an opportunity to study retailing in this sector. Prior to the conference, I walked Princess Street, possibly the main retail street in Scotland. I was hoping to get inspired; but alas, each retailer was promoting its sale and each shop looked as uninspiring as …

by Claudia Bruemmer As most wholesalers know, press releases should be optimized for good rankings and to make them easy to find in search engines. Proper optimization will result in new traffic and brand recognition for your company and products. Below are 10 tips for creating an optimized press release, followed by a list of 8 press release distribution sites. 1. Keyword Research: You need Google News specific keywords, and …

Retailing for Christmas 2011 is now behind us, and many forecasted it would be one of the more difficult Christmas trading periods we have had for a number of years. In the lead up to Christmas, I travelled through Europe and the Americas and found that retailers and businesses were coming up with novel ways of creating ideas for the consumer experience. These are the top ten ideas I discovered.

Top Ten Wholesale is beginning a series of articles on our TopTen Book of Lists. Our lists will focus on Industry, People, Shows, Clients and so forth. The first in the series is on the Top Ten Flea Markets. Flea markets are more popular than ever in these economic times. Our list gives you the opportunity to find great bargains, maybe some collectibles and many other items you can use around the house and yard. By attending one of America’s Top Ten Flea Markets, you’ll be in for quite an experience because these affairs are usually very large and offer bargains you won’t find anywhere else. You might even find something you can take to the “Antique Roadshow” if it comes to your town. Here’s TopTenWholesale’s Top Ten Flea Markets List.

A business blog is an important part a wholesaler’s online marketing strategy that can help general merchandise suppliers get found and generate more business. Granted, it takes effort and resources to build a corporate blog, but despite the investment, there are ten good reasons to consider a business blog.

A good landing page is keenly focused on the offer promised in the ad, concisely written and easy to scan online. Graphics are fast to load, and links should be avoided to limit distraction. Ideal landing pages should provide a good user experience and produce a high rate of return on the advertiser’s investment.

There are many valuable benefits of creating a Facebook business page. Facebook has over 350 million active users and 50% of them log on to Facebook on any given day. The average user spends over 55 minutes per day on Facebook. Just think – your customers may not log onto your website every day, but with over half of Facebook users logging on to Facebook on any given day. That’s over 175 million people you could potentially reach with a daily status message. Not creating a Facebook page is definitely a lost opportunity.