2011 November

An online study conducted by ROI Research for performance marketing firm Performics in September and October 2011 found men are more likely than women to conduct social shopping activities online. This includes activities like product information and review information research, product comparisons, product availability check and store information retrieval via social networks, shopping sites and deal sites like Groupon and Living Social.

For buyers looking for an exciting new Christmas product for the whole family, we’ve got just the thing. The A Snowglobe Christmas DVD will make everyone feel merry and in the mood for Christmas this holiday season. A Snowglobe Christmas will play on the customers’ television with beautiful lighting and music. This wonderful DVD is sure to put even Dr. Seuss’ Grinch in the holiday spirit.

Streamlining your website for better usability is a smart idea, and CTS Wholesale Sunglasses is ahead of the game with its website redesign featuring improved site navigation to better meet customer sourcing needs. Buyers will love the new design as well as CTS Wholesale Sunglasses’ growing product line.

A new report by online marketing agency Webmarketing123 reports that Search Engine Optimization (SEO) is the top source of leads for both B2B and B2C marketers − better than PPC and social media marketing. However, more marketers (60 percent) will be increasing social media marketing efforts over SEO and PPC in 2012. Read on to find out why.

Did you know that less than 20 percent of the top retailers have dotMobi sites? While many leading retailers provide mobile commerce websites, few offer sites with mobile versions of every ecommerce site page. Another problem is the lack of redirects to mobile pages within these sites, which spells opportunity loss when it comes to converting customers during the holiday season and beyond.

Both B2B and B2C merchants have a lot to gain by making their sites user friendly for tablet customers. Did you know 26 million adults in the U.S. are using tablet computers? Forrester Research estimates that number will go up to 50.7 million in 2012 and reach 82.1 million by 2015. Forrester also reported at least 20 million of the 24.1 million new tablets sold this year will be iPads.