Google

Google’s new privacy policy (starting March 1) is generating a lot of negative response from both users and legislators for targeting ads to users based on their interests and relationships online. That’s because the information harvested from user data across Google products can greatly impact not only Google Ads but also Search Results − which have become a major force in advertising. Google’s new privacy policy says that once a …

by Claudia Bruemmer Last week, Google introduced some new features in search results that make search more social and tie in with its Google+ social network. This latest change is called Search Plus Your World. The new features will display personal results in the SERPs, mostly from the Google+ network. Search Plus Your World is available to users who are signed in to Google and searching on https://www.google.com in English. …

Things looked good for Baidu when Google moved off the mainland because of its disagreement with the Chinese government over censorship. While Baidu owns the market in Chinese-language searches (83 percent), it has been trying for years to improve its English-language search capability without much luck. Chinese searchers prefer Google despite the hassles of government censorship. Baidu’s new partnership with Bing brings the promise of improving its English-language search results. The partnership also brings opportunities for marketers.

It was interesting to read about the study, “Google Effects on Memory: Cognitive Consequences of Having Information at Our Fingertips,” by Betsy Sparrow, Jenny Liu, and Daniel M. Wegner in Sciencexpress, suggesting Google is affecting human memory, and in fact, has become an “external memory for humans.”

Many wholesalers and general merchandise vendors have heard of Microdata, a markup language provided by Schema.org and supported by Google, Bing and Yahoo. Microdata are markup attributes (tags, code) that give semantic meaning to product pages or any X/HTMLweb page. These tags allow all product details such as price, image, reviews, manufacturer, etc., to be accurately understood by search engines. As a result, they can display complete, accurate information about your products in the SERPs.

When you’re looking for the best in a Trade directory, getting the results you need can be a tough task – especially in a global marketplace that already has thousands upon thousands of buyers, sellers, and manufacturers that are all looking to make the best connections to their preferred resources. If time is of the utmost importance, and the desire to find quality leads is a must, visitors to the Dragon Guide site will be glad there are options giving all users a powerful resource that turns precious time into enormous profit, without requiring too much extra work.

Finding a Trade Guide that gets results can be a tough task to undertake, especially in a global marketplace that has thousands upon thousands of buyers, sellers, and manufacturers that are all looking to make the best connection. When time is of the essence, and finding access to quality leads towards companies that are serious about business are desired, there are options which will give users a powerful resource that turns time into profit, without too much guesswork.

Last week, at SMX West San Jose, representatives from both Google and Bing admitted to manually adjusting search results under certain circumstances. This is good information to have if your wholesale merchandise site was penalized with the recent Farmer-Panda update. For years, Google has insisted its rankings are determined algorithmically without manual manipulation. However, partly due to an EU complaint by UK-based vertical search engine Foundem, Google has recently admitted that websites are not 100 percent machine ranked.

Computers Manufacturers have been working hard to establish their markets and capture emerging markets in categories such as tablet computing and new operating systems. However, there’s a lot of news that those in the industry should be following just as closely. Here are some of the biggest points to consider as we enter a new age of computing.

2010 came to a close with a bang, and 2011 promises to be even better. It’s time for wholesalers, manufacturers and retailers to learn from the digital trends of last year for use in increasing sales and profits this year. 2010 was the year of social media with Google playing catch-up. We also saw the rise of Facebook, the ubiquity of Twitter, the propagation of mobile marketing and the promise of video advertising.

There are many valuable benefits of creating a Facebook business page. Facebook has over 350 million active users and 50% of them log on to Facebook on any given day. The average user spends over 55 minutes per day on Facebook. Just think – your customers may not log onto your website every day, but with over half of Facebook users logging on to Facebook on any given day. That’s over 175 million people you could potentially reach with a daily status message. Not creating a Facebook page is definitely a lost opportunity.

Recent years have brought digital communications far away from the desktop, and a growing number of users are slowly replacing immovable and chunky PC’s with their sleeker, smaller, and startlingly powerful siblings. Tablets, mobile phones, e-book readers, and other innovations will promote a constant and information-rich stream of data that surrounds every aspect of daily life, and with that data stream comes accessibility to consumers that was never before imagined.

It’s a mighty big wall to scale, known most commonly as the enormous and highly controversial “Great Firewall of China” that has been in place for almost a decade now. While the implementation of Internet censorship was a move that nobody seemed to mind in the early years of China’s connection to the outside world, it has proven to be a hot topic these days, especially where business and e-commerce are concerned. The Firewall’s policies have become a fact of life for all people inside China, and what you should know about them as a wholesaler or retailer on the outside looking to do business with the world’s biggest manufacturer is becoming as important as knowing how to manage your money these days. The truth might surprise you, but it’s better to know what the jungle really looks like… before going in.

Unsolved mysteries that lie deep within China’s IT Industry, the raging currency-exchange policy debate, the PRC working with Washington on thorny issues like Iran, China’s “Man of the Year” becoming an instant national celebrity, a self-professed display of “strict” adherence to WTO rules in the past few years, and taking your frustrations out on customers… it’s all part of a highly-charged state of news these days, and the top stories are here on the Newsroom, for you to read and apply to your own situation in the wholesale and retail business. Like it or not, these are stories that affect us in just about every capacity, and only the informed will prevail during these trying times.

SEO is a scary word for some… for a good reason… because for the non-technical people out there, it’s a lot like listening to somebody explain how a combustion engine works. Powerful SEO marketing this holiday season doesn’t have to be an unattainable goal for you, and this story should give you a few great ideas to make your site run smoothly as it increases in visibility, and gets more buyers to notice you! Read on to find out more…