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Off-Price Specialist Show Heats Profit Margins in a Cool Economy
Posted by Marie at 12:22 pm PT, February 18, 2009


Off Price Specialist Show

Off Price Specialist Show

Value-price-seeking Buyers at the February 15 opening day of Off-Price Show bumped up their numbers by almost 800 attendees. Sellers/Exhibitors at Off-Price – the trade show for men’s, women’s and children’s apparel and accessories at 20-to-70% below original wholesale prices – did brisk order writing from day one, according to Top Ten Wholesale’s eyes and ears in Las Vegas.

Economic Stimulus Reality Check. Don Browne, Marketing Manager for Off-Price Specialist Show, saw the bump in attendance stats as one result of marketing the word on off-price product sourcing through more media partners (like Top Ten Wholesale).

Don highlighted a bottom-line fact – sourcing off-price merchandise at up to 70% below wholesale has become a hot marketplace in the current uncertain economy. You Have to Buy Right to Sell Right is Off-Price’s message.

Don added: “I’m very happy to report that buyers are writing orders; vendors are happy; show attendees are finding exciting new buys to bring back to their stores … with great discounted prices and great bargains in this struggling economy.”

Don Browne at OffPrice Feb 09

Don Browne at OffPrice Feb 09

See Don from the Off-Price show room floor in this short video: Record Day at Off-Price URL: http://www.youtube.com/watch?v=_5SiqU2bMvw .
Don Browne at OffPrice Show Feb 09

Riding the Off-Price Wave. After Kevin, of Off-Price Show Management, confirmed that registered attendance is definitely up, Justin, from partner Top Ten Wholesale, declared the buy-sell activity on opening was “a phenomenal day yesterday.” And Justin promised to carry over the strong momentum … “to ride that wave.”

Justin, Kevin Ride OffPrice Wave

Justin, Kevin Ride OffPrice Wave

Here are Kevin and Justin in front of the cool blue and brushed aluminum exhibit for Top Ten Wholesale and Manufacturer.com. Get a feel for riding that Off-Price wave by hearing Kevin and Justin discuss opening day activity in this under-a-minute YouTube video: 1st Day at Off-Price Show URL: http://www.youtube.com/watch?v=O4Mg_Mj37bQ .
Justin, Kevin Ride OffPrice Wave

This Is Off Price is a web site sampling of wholesale values and best price points on apparel, accessories and footwear available at Off-Price Shows.

Mark Your August Calendar for Next Time. If you missed this February show, don’t miss the late Summer Off-Price Show returning to Las Vegas from August 28 to September 1 at the Sands Expo & Convention Center. Exhibitors who plan ahead can find information on eligibility, exhibit packages and pricing at Off-Price Summer Show .