For 2015, Wall Street has found this year more than a little disappointing in terms of the final figures for Black Friday. If anything, the numbers are suggesting a rather lukewarm leap into the holiday shopping season, and retailers, as well as stock investors, were clearly hoping for a whole lot more. Even more unfortunate is that such low numbers in sales quickly followed a recent decline in the stock prices of some department stores like Kohl’s Corp , Nordstrom , and Macy’s . As an example of the recent stock price decline in some of the leading retailers’ shares, a look at Kohl’s Crop price per share demonstrates a 3% drop to just over $46.00 a share. Nordstrom has had a drop of just over 2% to around $56 a share; Macy’s had an even bigger drop of over 2.5% to nearly $39.00 a share, and even Wal-Mart took a hit with a slight decline of just under 1.5 percent to around $59.00 a share. Over the course of an entire year, Macy’s has taken a considerable blow to stock prices as it has witnessed a drop as much as 41%. Meanwhile, its competitor Nordstrom has seen a year-decline a little over half o that at 24%. These rapid declines in stock demonstrate a decline a revenue driven by less demand for high priced brand named cosmetics and attire, and the increased desire to shop smarter: With smart pricing and on smartphones or other mobile devices. Many big name retailers have seen a decline: As much as 80 percent of S&P Retail Index listed stocks have seen a decline. In contrast, gains were witnessed by the like of the Priceline Group and Best Buy, but these gains were minimal to say the least, with Priceline Group getting a 0.6% increase to just over $1250.00, and Best Buy having a slightly bigger increase at 0.8% up to about $32.00. Shockingly, some ecommerce giants are also feeling a hit, with the likes of Amazon seeing a small drop into 0.4% to a little over $670.00 a share. As per RetailNext analytics, sales dropped 1.5 percent on Thanksgiving and Black Friday, but some drops might be attributed to the fact that a number of businesses remained closed on Thanksgiving rather than opening their doors like they did the year prior. Meanwhile, online buying action resulted in the return of double-digit incomes for retailers. The four-day holiday weekend including Thanksgiving day equals about 20% of the entire holiday shopping revenue.