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Asked October 2, 2010

When it comes to sales what is the best E-Mail software to keep up with those leads that slip through the cracks?

Hi Anthony,

Choosing an ESP that fits your business goals is an important decision that requires some research and task analysis. ESP stands for Email Service Provide; and there are 100's of them.

Some leaders in this space would include:
- Constant Contact , Strong Mail, Blue Hornet , Cheetah , IContact and Bronto.

End of the day, you are looking for transactional reporting of your outgoing email campaigns so you can track and manage click throughs, opens and metrics important to your organizational goals.

Constant Contact is a very budget friendly solution that can give you real time reporting and reports on WHO is opening your emails. If this is what you are asking, Constant Contact is for you.

We hope this helps!



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You might even find Jeffrey Gitomer's "Ace of Sales" to be an option!


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