Product categories that will be a hit with holiday shoppers

Product Categories Projected to Be a Hit with Holiday Shoppers

It may be less than 24 hours since we bid adieu to Halloween and already Christmas music is wafting out of speakers and storefronts have switched out orange and black for green and red. It’s official, holiday season is among us. But, in this overnight switch from pumpkin to peppermint, we can’t forget about our favorite holiday in November- Black Friday.

This year Black Friday falls on November 24 with Cyber Monday following on November 27. On the holiest of all shopping days many people participate as consumers who scour lists of the trendiest items for purchase and where to get the best deals. On the other hand, many are also store owners who are gearing up for their biggest day of business. If you the latter, then here are some of the best products (based on google searches) to drop ship to reap the most profit from this coming holiday season, with the least hassle.

Holiday décor

These may or may not fall in the “gift” category but is excellent to drop ship nonetheless since you do not want to have a large inventory left over after the season. This includes everything from ornaments to wreaths to string lights. LED lights are a top seller as they use less energy and last longer than traditional lights.


Silicone sponges, inspired by the Beauty Blender, have become a make-up application staple that is sought after. Eye and lip palettes always make fun gifts and are a huge trend in beauty right now. In addition, fake eyelashes, especially the new magnetic lashes, are something in demand year after year.

Clothing and Accessories

It seems like every Dad gets a watch during the holidays, and according to Google it seems that is the case. Men’s watches, as well as shoes are top gift searches. For women, jackets and jewelry are top.


Anything iPhone related from cases to other accessories. Even repair kits are trending.


Who could forget the kids?! From a Play-doh kit that lets kids scan their handmade creations and play with them in a virtual world to the ever-classic Nerf, it looks like there are plenty of gift options. Good Housekeeping compiled a great list of trending and highly-searched toys you could add to your store.

Navigating the holiday season can be a mind field between how to fit in every seasonal tradition, get the perfect gifts and dealing with in-laws. But, figuring out which items to drop ship in your store this year doesn’t have to be. The aforementioned lists and links can help you see which product categories will be successful as a whole and from there you can determine which will be most receptive to your target customer.

Author:  Christine Duff

Christine wants to live in a world filled with cutting edge fashion, beautiful words and and an endless supply of leather jackets and boots. A product development grad of FIDM, she was the Editor-in-Chief of MODE Magazine where she reignited her love of storytelling. She has diverse experience within the industry with trend research, art direction and styling editorial spreads. She gained her most notable experience working in Los Angeles at the satellite operation for GQ and Vogue Thailand. Christine is passionate about social science and the role it plays in the consumer goods industry and apparel in particular.

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